Privacy Policy

1) Introduction and contact details of the controller

1.1 We are pleased that you have visited our website and thank you for your interest. Below, we inform you about how we handle your personal data when using our website. Personal data means all data that can be used to personally identify you.

1.2 The controller for data processing on this website, within the meaning of the General Data Protection Regulation (GDPR), is Bertrand Dahi, Alte Eisenacher Str. 25, 99834 Gerstungen, Germany, Tel.: +4915792557024, E-mail: kontakt@eichenhain.com. The controller responsible for the processing of personal data is the natural or legal person who determines, alone or jointly with others, the purposes and means of processing personal data.

2) Data collection when visiting our website

2.1 When using our website purely for information purposes—that is, if you do not register or otherwise provide us with information—we only collect the data your browser transmits to our website server (so-called “server log files”). When you access our website, we collect the following data that is technically necessary for us to display the website to you:

The website you visited
Date and time at the time of access
Amount of data sent in bytes
Source/referrer, from which you reached the page
Browser used
Operating system used
IP address used (if applicable, in anonymised form)

Processing is carried out in accordance with Art. 6(1)(f) GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. No disclosure or other use of the data takes place. However, we reserve the right to subsequently review server log files if concrete indications point to unlawful use.

2.2 For security reasons and to protect the transmission of personal data and other confidential content (e.g., orders or enquiries to the controller), this website uses SSL or TLS encryption. You can recognise a secure, encrypted connection by the string “https://” and the padlock symbol in your browser bar.

3) Hosting & content delivery network

For hosting our website and displaying page content, we use a provider that carries out its services itself or through selected subcontractors exclusively on servers located within the European Union.

All data collected on our website is processed on these servers.

We have concluded a data processing agreement with the provider that ensures the protection of the data of visitors to our pages and prohibits unauthorised disclosure to third parties.

4) Cookies

To make visiting our website more attractive and to enable the use of certain functions, we use cookies—i.e., small text files that are stored on your end device. Some of these cookies are automatically deleted again when you close the browser (so-called “session cookies”); others remain on your end device for longer and enable the saving of page settings (so-called “persistent cookies”). In the latter case, you can find the storage duration in the overview of the cookie settings of your web browser.

Where, through individual cookies used by us, personal data is also processed, processing is carried out in accordance with Art. 6(1)(b) GDPR either for the performance of the contract, in accordance with Art. 6(1)(a) GDPR in the event of consent given, or in accordance with Art. 6(1)(f) GDPR for the purposes of safeguarding our legitimate interests in the best possible functioning of the website as well as a customer-friendly and effective design of the visit to the site.

You can configure your browser so that you are informed about the setting of cookies and decide individually about whether to accept them, or you can exclude the acceptance of cookies for certain cases or in general.

Please note that if cookies are not accepted, the functionality of our website may be restricted.

5) Contact

5.1 Your own rating reminder

On the basis of your express consent pursuant to Art. 6(1)(a) GDPR, we use your email address solely to send you a one-time reminder to submit a rating of our services after performance of the contract. You can withdraw your consent at any time by sending a message to the controller responsible for data processing.

5.2 ShopVote

For rating reminders, we use the services of the following provider: Blickreif GmbH, Schulstraße 46, 80634 Munich, Germany

On the basis of your express consent pursuant to Art. 6(1)(a) GDPR, we transmit your email address and, where applicable, other customer data to the provider so that it can contact you by email with a rating reminder.

You can withdraw your consent at any time with effect for the future vis-à-vis us or the provider.

We have concluded a data processing agreement with the provider that ensures the protection of the data of visitors to our pages and prohibits unauthorised disclosure to third parties.

5.3 WhatsApp Business

You have the option to contact us via the WhatsApp messaging service of WhatsApp Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland. For this purpose, we use the so-called “Business version” of WhatsApp.

If you contact us via WhatsApp in connection with a specific transaction (for example, an order you placed), we store and use the mobile phone number you used on WhatsApp and—if provided—your first and last name in accordance with Art. 6(1)(b) GDPR to process and respond to your request. Based on the same legal basis, we may ask you via WhatsApp to provide additional data (order number, customer number, address or email address) so that we can assign your enquiry to a specific matter.

If you use our WhatsApp contact for general enquiries (e.g., about our service offering, availability, or our online presence), we store and use the mobile phone number you used on WhatsApp and—if provided—your first and last name in accordance with Art. 6(1)(f) GDPR on the basis of our legitimate interest in the efficient and timely provision of the information you want.

Your data is always used only to respond to your enquiry via WhatsApp. No disclosure to third parties takes place.

Please note that WhatsApp Business has access to the address book of the mobile end device we use for this purpose and automatically transmits phone numbers stored in the address book to a server of the parent company Meta Platforms Inc. in the USA. To operate our WhatsApp Business account, we use a mobile end device whose address book contains only the WhatsApp contact details of those users who have also contacted us via WhatsApp.

This ensures that every person whose WhatsApp contact details are stored in our address book has, upon first use of the app on their device, already consented to the transmission of their WhatsApp phone number from the address books of their chat contacts, by accepting the WhatsApp Terms of Use, in accordance with Art. 6(1)(a) GDPR. The transmission of data of users who do not use WhatsApp and/or have not contacted us via WhatsApp is therefore excluded.

For the purpose and scope of data collection and further processing and use of the data by WhatsApp, as well as your related rights and the settings options to protect your privacy, please refer to WhatsApp’s privacy information: https://www.whatsapp.com/legal/?eea=1#privacy-policy

We have concluded a data processing agreement with the provider that protects the data of visitors to our pages and prohibits disclosure to third parties.

As part of the processing activities mentioned above, data transfers to servers of Meta Platforms Inc. in the USA may occur.

For data transfers to the USA, the provider has joined the EU–US Data Privacy Framework (EU–US Data Privacy Framework), which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.

5.4 As part of contacting us (e.g., via a contact form or by email), personal data is processed—exclusively for the purpose of processing and responding to your request and only to the extent necessary for this purpose.

The legal basis for processing this data is our legitimate interest in responding to your request pursuant to Art. 6(1)(f) GDPR. If your contact aims at entering into a contract, additional legal basis for processing is Art. 6(1)(b) GDPR. Your data will be deleted when it can be seen from the circumstances that the matter at issue has been conclusively clarified and provided that no statutory retention obligations apply.

6) Data processing when opening a customer account

Pursuant to Art. 6(1)(b) GDPR, personal data is further collected and processed to the extent required, if you provide it to us when opening a customer account. Which data is required for opening the account can be found in the input form of the corresponding form on our website.

Deleting your customer account is possible at any time and can be done by sending a message to the controller’s address stated above. After deletion of your customer account, your data will be deleted if all contracts concluded via it have been fully processed, no statutory retention periods conflict with deletion and we do not have a legitimate interest in further storage.

7) Use of customer data for direct marketing

7.1 Subscription to our email newsletter

If you subscribe to our email newsletter, we will regularly send you information about our offers. The only mandatory information for sending the newsletter is your email address. Providing further data is voluntary and will be used so that we can address you personally. For sending the newsletter, we use the so-called double opt-in procedure, which ensures that you will only receive the newsletter after you have expressly confirmed your consent to receive the newsletter by clicking a verification link sent to the email address provided.

By activating the confirmation link, you grant us your consent to use your personal data pursuant to Art. 6(1)(a) GDPR. In this context, we store your IP address registered by your internet service provider (ISP) as well as the date and time of the registration so that any misuse of your email address can be traced at a later point in time. The data we collect when registering for the newsletter is used strictly for the specified purpose.

You can unsubscribe from the newsletter at any time via the link provided in the newsletter or by sending a corresponding message to the controller named at the beginning. After successful unsubscription, your email address will be deleted promptly from our newsletter distribution list, unless you have expressly consented to further use of your data or we have reserved the right to use your data further in a way that is legally permitted and which we will inform you about in this statement.

7.2 ActiveCampaign

Our email newsletters are sent through this provider: ActiveCampaign, LLC, 150 N. Michigan Ave Suite 1230, Chicago, IL, USA

Based on our legitimate interest in effective and user-friendly newsletter marketing, we share the data you provide when registering for the newsletter with this provider in accordance with Art. 6(1)(f) GDPR so that it can handle newsletter delivery on our behalf.

Subject to your express consent in accordance with Art. 6(1)(a) GDPR, the provider also performs a statistical analysis of the success of newsletter campaigns using web beacons and/or tracking pixels in the emails sent, which can measure open rates and specific interactions with the newsletter content. In doing so, device information (e.g., time of access, IP address, browser type and operating system) is also collected and analysed, but it is not combined with other data sets.

You can withdraw your consent for newsletter tracking at any time with effect for the future.

We have concluded a data processing agreement with the provider that protects the data of visitors to our pages and prohibits disclosure to third parties.

7.3 Email notification of product availability

For items that are temporarily unavailable, you can subscribe to receive email notifications about availability. In this case, we will send you a one-time email message informing you about the availability of the item you have selected. The only mandatory information for sending this notification is your email address. Providing further data is voluntary and may be used to address you personally. For sending the email, we use the so-called double opt-in procedure, which ensures that you will only receive a notification after you have expressly confirmed your consent to this by clicking a verification link sent to the email address provided.

By activating the confirmation link, you grant us your consent to use your personal data pursuant to Art. 6(1)(a) GDPR. In this context, we store your IP address registered by your internet service provider (ISP) as well as the date and time of the registration so that any misuse of your email address can be traced at a later point in time. The data we collect when registering for our email notification service for product availability is used strictly for the stated purpose.

You can unsubscribe from availability notifications at any time by sending a corresponding message to the controller named at the beginning. After successful unsubscription, your email address will be deleted promptly from our distribution list set up for this purpose, unless you have expressly consented to further use of your data or we have reserved the right to use your data further in a way that is legally permitted and which we will inform you about in this statement.

7.4 Email reminder for your shopping cart

If you discontinue your purchase with us before placing the order, you have the option to be reminded by email once of the contents of your virtual shopping cart.

The only mandatory information for sending this reminder is your email address. Providing further data is voluntary and may be used to address you personally. For sending the email, we use the so-called double opt-in procedure, which ensures that you will only receive a notification after you have expressly confirmed your consent to this by clicking a verification link sent to the email address provided.

By activating the confirmation link, you grant us your consent to use your personal data pursuant to Art. 6(1)(a) GDPR for sending a shopping cart reminder. In this context, we store your IP address registered by your internet service provider (ISP) as well as the date and time of the registration so that any misuse of your email address can be traced at a later point in time. The data we collect when registering for our email notification service is used strictly for the stated purpose.

You can unsubscribe from shopping cart reminders at any time by sending a corresponding message to the controller named at the beginning. After successful unsubscription, your email address will be deleted promptly from our distribution list set up for this purpose, unless you have expressly consented to further use of your data or we have reserved the right to use your data further in a way that is legally permitted and which we will inform you about in this statement.

8) Data processing for order fulfilment

8.1 To the extent required for processing the contract for delivery and payment purposes, the personal data collected by us is transmitted in accordance with Art. 6(1)(b) GDPR to the commissioned transport company and the commissioned financial institution.

Where, based on a corresponding agreement, we owe you updates for goods with digital elements or for digital products, we process the contact details you provide when placing the order in order to inform you personally within the scope of our legal information obligations pursuant to Art. 6(1)(c) GDPR. Your contact details are used strictly for notifications about updates that we owe you and are processed by us only to the extent required for the specific information.

To process your order, we also work with the service provider(s) listed below, who support us wholly or in part in carrying out contracts that have been concluded. Certain personal data is transmitted to these service providers in accordance with the information below.

8.2 Monta

For order processing, we use the following provider: Monta Krefeld GmbH, Märkische Straße 10, 47809 Krefeld

Name, address and, if applicable, other personal data are transmitted to the provider exclusively for the purpose of processing the online order in accordance with Art. 6(1)(b) GDPR. In this case, we only pass on your data to the extent that it is actually required to process the order.

8.3 Transfer of personal data to shipping service providers

- DHL

As a transport/shipping service provider, we use the following provider: DHL Paket GmbH, Sträßchensweg 10, 53113 Bonn, Germany

We forward your email address and/or telephone number to the provider in accordance with Art. 6(1)(a) GDPR prior to delivery of the goods for the purpose of coordinating a delivery date or for sending a delivery notification, provided that you have given your express consent for this in the ordering process. Otherwise, for the purpose of delivery pursuant to Art. 6(1)(b) GDPR, we forward only the recipient’s name and delivery address to the provider. The transfer takes place only to the extent required for delivery of the goods. In this case, prior coordination of the delivery date with the provider and/or sending a delivery notification is not possible.

Consent can be withdrawn at any time with effect for the future vis-à-vis the controller identified above or vis-à-vis the provider.
- UPS

As a transport/shipping service provider, we use the following provider: United Parcel Service Deutschland Inc. & Co. OHG, Görlitzer Straße 1, 41460 Neuss, Germany

Consent can be withdrawn at any time with effect for the future vis-à-vis the controller identified above or vis-à-vis the provider.

8.4 Use of payment service providers (payment services)

- Klarna

On this website, one or more online payment methods provided by the following provider are available: Klarna Bank AB, Sveavägen 46, 111 34 Stockholm, Sweden

If you choose a payment method of the provider where you pay in advance (e.g., credit card payment), the provider receives your payment details that you provide during the ordering process (including name, address, bank and payment card information, currency and transaction number) as well as information about the content of your order in accordance with Art. 6(1)(b) GDPR. In this case, the transfer of your data is carried out exclusively for the purpose of payment processing with the provider and only to the extent necessary for this.

If you choose a payment method where the provider pays in advance (e.g., invoice or instalment purchase, or direct debit), you are also asked during the checkout process to provide certain personal data (first and last name, street, house number, postal code, city, date of birth, email address, telephone number, and, if applicable, data related to an alternative payment method).

To protect our legitimate interest in establishing our customers’ ability to pay, we transmit these data to the provider for the purpose of a creditworthiness assessment in accordance with Art. 6(1)(f) GDPR. Based on the personal data you provide as well as other data (such as shopping cart, invoice amount, order history, and payment experience), the provider checks whether the payment option you selected can be granted in view of risks of payment default and/or default on claims.

For the decision within the application assessment process, in addition to criteria internal to the provider under Art. 6(1)(f) GDPR, identity and creditworthiness information from the following credit reference agencies may also be taken into account:

https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/credit_rating_agencies

The creditworthiness report may contain probability values (so-called score values). Where score values are included in the result of the creditworthiness report, their basis is a scientifically recognised mathematical-statistical procedure. The calculation of score values uses, among other things but not exclusively, address data.

You can object to this processing of your data at any time by sending a message to us or to the provider. However, the provider may remain entitled to process your personal data if this is necessary for contractually compliant payment processing.
- Mollie

On this website, one or more online payment methods provided by the following provider are available: Mollie B.V., Keizersgracht 313, 1016 EE Amsterdam, the Netherlands

On this website, one or more online payment methods provided by the following provider are available: PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg

If you choose a payment method where you pay in advance, the provider receives your payment details that you provide during the ordering process (including name, address, bank and payment card information, currency and transaction number) as well as information about the content of your order in accordance with Art. 6(1)(b) GDPR. In this case, the transfer of your data is carried out exclusively for the purpose of payment processing with the provider and only to the extent necessary for this.

If you choose a payment method where we pay in advance, you are also asked during the ordering process to provide certain personal data (first and last name, street, house number, postal code, city, date of birth, email address, telephone number, and, if applicable, data related to an alternative payment method).

To protect our legitimate interest in determining your ability to pay in such cases, we transmit these data to the provider for the purpose of a creditworthiness assessment in accordance with Art. 6(1)(f) GDPR. Based on the personal data you provide as well as other data (such as shopping cart, invoice amount, order history, and payment experience), the provider checks whether the payment option you selected can be granted in view of risks of payment default and/or default on claims.

On this website, one or more online payment methods provided by the following provider are available: Stripe Payments Europe Ltd., 1 Grand Canal Street Lower, Grand Canal Dock, Dublin, Ireland

If you choose a payment method where the provider pays in advance (e.g., invoice or instalment purchase, or direct debit), you are also asked during the ordering process to provide certain personal data (first and last name, street, house number, postal code, city, date of birth, email address, telephone number, and, if applicable, data related to an alternative payment method).

To protect our legitimate interest in determining our customers’ ability to pay, we transmit these data to the provider for the purpose of a creditworthiness assessment in accordance with Art. 6(1)(f) GDPR. Based on the personal data you provide as well as other data (such as shopping cart, invoice amount, order history, and payment experience), the provider checks whether the payment option you selected can be granted in view of risks of payment default and/or default on claims.

8.5 Electronic revocation function for distance contracts

Consumers who enter into contracts on this website for which there is a statutory right of withdrawal have the possibility to declare their withdrawal by means of an electronic revocation function in accordance with the applicable provisions on withdrawal.

When using the revocation function, in addition to details for identifying the contract to be withdrawn from, you must provide or confirm further personal information such as the consumer’s first and last name and email address.

The collection of this information and its transmission to us takes place in accordance with Art. 6(1)(b) GDPR and only to the extent necessary for the proper handling of the revocation. Also on the basis of Art. 6(1)(b) GDPR, the provided personal data is used to confirm receipt of the revocation statement by email. Another legal basis for the processing is Art. 6(1)(c) GDPR. We are legally required to keep an electronic revocation function available for fee-paying consumer distance contracts.

9) Page functionalities

9.1 ShopVote graphics

On our website, graphics elements from the following provider are embedded for displaying external customer reviews and/or an external quality seal: Blickreif GmbH, Schulstraße 46, 80634 Munich, Germany

When you access a page of our website that contains such graphics elements, your browser establishes a direct connection to the provider’s servers in order to load the elements properly. In this process, certain browser information—including your IP address—is transmitted to the provider.

Where personal data is also processed in this context, this is carried out in accordance with Art. 6(1)(f) GDPR on the basis of our legitimate interest in optimally marketing our offering and in the attractive presentation of our online presence.

9.2 - Cloudflare Turnstile

On this website, we use the CAPTCHA service of the following provider: Cloudflare, Inc., 101 Townsend St. San Francisco, CA 94107, USA

The service checks whether an input is made by a natural person or maliciously via machine-based and automated processing, and it blocks spam, DDoS attacks and similar automated harmful access attempts. To ensure that an action is performed by a human and not by an automated bot, Cloudflare Turnstile collects the IP address of the end device used, recognition data of the browser and operating system type used, as well as the date and duration of the visit, and transmits this to the provider’s servers for analysis.

The legal basis is our legitimate interest in establishing individual accountability on the internet and preventing abuse and spam in accordance with Art. 6(1)(f) GDPR.

We have concluded a data processing agreement with the provider that ensures the protection of the data of visitors to our pages and prohibits unauthorised disclosure to third parties.

10) Tools and miscellaneous

Lexware Office

For handling our bookkeeping, we use the service of the cloud-based bookkeeping software of the following provider: Haufe-Lexware GmbH & Co. KG, Munzinger Straße 9, 79111 Freiburg, Germany

The provider processes incoming and outgoing invoices and, where applicable, also our company’s bank transactions in order to automatically record invoices, match them to transactions and—through a partially automated process—create financial accounting.

Where personal data is processed in this context, processing is based on our legitimate interest in the efficient organisation and documentation of our business transactions in accordance with Art. 6(1)(f) GDPR.

11) Rights of the data subject

11.1 Applicable data protection law grants you the following data subject rights (rights of access and intervention) against the controller regarding the processing of your personal data, with reference to the legal basis stated for the conditions under which the respective rights may be exercised:

Right of access pursuant to Art. 15 GDPR;
Right to rectification pursuant to Art. 16 GDPR;
Right to erasure pursuant to Art. 17 GDPR;
Right to restriction of processing pursuant to Art. 18 GDPR;
Right to notification pursuant to Art. 19 GDPR;
Right to data portability pursuant to Art. 20 GDPR;
Right to withdraw consent granted pursuant to Art. 7(3) GDPR;
Right to lodge a complaint pursuant to Art. 77 GDPR.

11.2 RIGHT TO OBJECT

IF WE PROCESS YOUR PERSONAL DATA IN THE CONTEXT OF A BALANCING OF INTERESTS ON THE BASIS OF OUR PREDOMINANT LEGITIMATE INTEREST, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO SUCH PROCESSING on grounds arising from your particular situation, with effect for the future.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL TERMINATE THE PROCESSING OF THE RELEVANT DATA. HOWEVER, FURTHER PROCESSING MAY STILL BE CARRIED OUT IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING THAT OVERRIDE YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS, OR IF THE PROCESSING SERVES THE ESTABLISHMENT, EXERCISE OR DEFENCE OF LEGAL CLAIMS.

IF WE PROCESS YOUR PERSONAL DATA IN ORDER TO OPERATE DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF THE PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH MARKETING. YOU MAY EXERCISE THE RIGHT TO OBJECT AS DESCRIBED ABOVE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL TERMINATE THE PROCESSING OF THE RELEVANT DATA FOR DIRECT MARKETING PURPOSES.

12) Duration of retention of personal data

The length of time personal data is stored depends on the applicable legal basis, the purpose of processing and—if applicable—also the relevant statutory retention period (e.g., retention periods under commercial and tax law).

When processing personal data based on express consent pursuant to Art. 6(1)(a) GDPR, the data in question is stored until you withdraw your consent.

If statutory retention periods exist for data processed as part of contractual or quasi-contractual obligations on the basis of Art. 6(1)(b) GDPR, such data is routinely deleted after those retention periods have expired, unless it is no longer necessary for contract performance or contract initiation and/or we do not have a legitimate interest in further storage.

When processing personal data based on Art. 6(1)(f) GDPR, this data is stored until you exercise your right to object under Art. 21(1) GDPR, unless we can demonstrate compelling legitimate grounds for the processing that override your interests, rights and freedoms, or if the processing serves the establishment, exercise or defence of legal claims.

When processing personal data for the purpose of direct marketing based on Art. 6(1)(f) GDPR, this data is stored until you exercise your right to object under Art. 21(2) GDPR.

Unless otherwise stated in the other information in this statement regarding specific processing situations, stored personal data will also be deleted if it is no longer necessary for the purposes for which it was collected or otherwise processed.

Last updated: 21.07.2026, 10:47:03