Privacy Policy

1) Introduction and contact details of the controller

1.1 We are pleased that you are visiting our website and thank you for your interest. Below, we inform you about how we process your personal data when using our website. Personal data are all data that can be used to identify you personally.

1.2 The controller for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is Bertrand Dahi, Alte Eisenacher Str. 25, 99834 Gerstungen, Germany, Tel.: +4915792557024, E-mail: kontakt@eichenhain.com. The controller responsible for the processing of personal data is the natural or legal person who determines, alone or jointly with others, the purposes and means of processing personal data.

2) Data collection when visiting our website

2.1 When using our website purely for informational purposes—i.e., if you do not register or otherwise transmit information to us—we only collect the data that your browser sends to the website server (so-called “server log files”). When you access our website, we collect the following data that is technically necessary for us to display the website to you:

The website you visited
Date and time at the time of access
Amount of data sent in bytes
Source/referrer indicating from which page you accessed
Browser used
Operating system used
IP address used (if applicable, in anonymised form)

Processing is carried out in accordance with Article 6(1)(f) GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. We do not disclose the data or use it in any other way. However, we reserve the right to review the server log files at a later stage if specific indications suggest unlawful use.

2.2 For security reasons and to protect the transmission of personal data and other confidential content (e.g., orders or requests to the controller), this website uses SSL or TLS encryption. You can recognise an encrypted connection by the string “https://” and the lock symbol in your browser’s address bar.

3) Hosting & Content Delivery Network

To host our website and display the page content, we use a provider that renders its services either itself or through selected subcontractors exclusively on servers located within the European Union.

All data collected on our website are processed on these servers.

We have entered into a data processing agreement with the provider that ensures the protection of the data of our website visitors and prohibits any unauthorised disclosure to third parties.

4) Cookies

To make your visit to our website more pleasant and to enable the use of certain functions, we use cookies—small text files that are stored on your device. Some of these cookies are automatically deleted again when you close your browser (so-called “session cookies”), while others remain on your device for longer and allow the storage of website settings (so-called “persistent cookies”). In the latter case, you can see the storage duration in the overview of the cookie settings of your web browser.

To the extent that personal data are processed by individual cookies we use, processing is carried out in accordance with Article 6(1)(b) GDPR either to perform the contract, in accordance with Article 6(1)(a) GDPR in the event of consent given, or in accordance with Article 6(1)(f) GDPR to safeguard our legitimate interests in the best possible functionality of the website as well as a customer-friendly and effective design of your visit to the site.

You can configure your browser so that you are informed about the setting of cookies and can decide individually whether to accept them, or you can generally exclude the acceptance of cookies for certain cases or in general.

Please note that if you do not accept cookies, the functionality of our website may be limited.

5) Contacting us

5.1 Our own review reminder

Based exclusively on your express consent pursuant to Article 6(1)(a) GDPR, we use your e-mail address to send you a one-time reminder to submit a review of our services after contract performance. You can withdraw your consent at any time by sending a message to the controller responsible for data processing.

5.2 ShopVote

For review reminders, we use the services of the following provider: Blickreif GmbH, Schulstraße 46, 80634 Munich, Germany

Based exclusively on your express consent pursuant to Article 6(1)(a) GDPR, we transmit your e-mail address and, if applicable, other customer data to the provider so that it can contact you by e-mail with a review reminder.

You can withdraw your consent at any time with effect for the future by notifying us or the provider.

We have entered into a data processing agreement with the provider that protects the data of our website visitors and prohibits any unauthorised disclosure to third parties.

5.3 WhatsApp Business

You have the option to contact us via the WhatsApp messaging service of WhatsApp Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland. For this purpose, we use the so-called “Business version” of WhatsApp.

If you contact us via WhatsApp in connection with a specific business matter (for example, an order you placed), we store and use the mobile phone number you use with WhatsApp, and—if provided—your first and last name pursuant to Article 6(1)(b) GDPR for the purpose of handling and responding to your request. On the basis of the same legal basis, we may ask you via WhatsApp to provide further data (order number, customer number, address or e-mail address) so that we can assign your request to a specific transaction.

If you use our WhatsApp contact for general enquiries (e.g., about our range of services, availability, or our online presence), we store and use the mobile phone number you use with WhatsApp, and—if provided—your first and last name pursuant to Article 6(1)(f) GDPR on the basis of our legitimate interest in the efficient and timely provision of the requested information.

Your data are always used only to respond to your request via WhatsApp. No disclosure to third parties takes place.

Please note that WhatsApp Business has access to the address book of the mobile device that we use for this purpose and automatically transmits phone numbers stored in the address book to a server of the parent group Meta Platforms Inc. in the USA. To operate our WhatsApp Business account, we use a mobile device in whose address book only the WhatsApp contact details of users are stored who have also contacted us via WhatsApp.

This ensures that any person whose WhatsApp contact details are stored in our address book has already, at the time of first use of the app on their device, consented to the transmission of their WhatsApp phone number from the address books of their chat contacts by accepting the WhatsApp terms of use in accordance with Article 6(1)(a) GDPR. The transmission of data of users who do not use WhatsApp and/or have not contacted us via WhatsApp is therefore excluded.

You can find the purpose and scope of data collection and the further processing and use of data by WhatsApp, as well as your related rights and settings options for protecting your privacy, in WhatsApp’s privacy information: https://www.whatsapp.com/legal/?eea=1#privacy-policy

We have entered into a data processing agreement with the provider that protects the data of our website visitors and prohibits any unauthorised disclosure to third parties.

As part of the processing described above, it may involve transfers of data to servers of Meta Platforms Inc. in the USA.

For transfers of data to the USA, the provider has joined the EU–US Data Privacy Framework (EU-US Data Privacy Framework), which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.

5.4 In the course of contacting us (e.g., via a contact form or e-mail), personal data are processed—exclusively for the purpose of handling and responding to your request and only to the extent necessary for that purpose.

The legal basis for processing this data is our legitimate interest in responding to your request pursuant to Article 6(1)(f) GDPR. If your contact relates to a contract, the additional legal basis for processing is Article 6(1)(b) GDPR. Your data are deleted when, from the circumstances, it can be concluded that the matter in question has been conclusively clarified and provided that no statutory retention obligations conflict with deletion.

6) Data processing when opening a customer account

In accordance with Article 6(1)(b) GDPR, personal data are collected and processed to the extent required if you provide these to us when opening a customer account. Which data are required for account opening can be found in the input form of the relevant form on our website.

You can delete your customer account at any time and this can be done by sending a message to the controller’s address mentioned above. After you delete your customer account, your data will be deleted provided that all contracts concluded via it have been fully processed, no statutory retention periods conflict with deletion, and we do not have an ongoing legitimate interest in further storage.

7) Use of customer data for direct marketing

7.1 Subscription to our e-mail newsletter

If you subscribe to our e-mail newsletter, we will regularly send you information about our offers. The only mandatory information for sending the newsletter is your e-mail address. Providing additional data is voluntary and is used to enable us to address you personally. For sending the newsletter, we use the so-called double opt-in procedure, which ensures that you only receive the newsletter after you have expressly confirmed your consent to receive it by activating a verification link sent to the e-mail address provided.

By activating the confirmation link, you grant us your consent for the use of your personal data pursuant to Article 6(1)(a) GDPR. In doing so, we store your IP address registered by your internet service provider (ISP), as well as the date and time of subscription, in order to be able to trace any potential misuse of your e-mail address at a later time. The data we collect when you subscribe to the newsletter are used strictly for the stated purposes.

You can unsubscribe from the newsletter at any time via the link provided in the newsletter or by sending a corresponding message to the controller mentioned at the beginning. After successful unsubscribe, your e-mail address will be deleted from our newsletter distribution list without undue delay, unless you have expressly consented to further use of your data or we reserve the right to use your data beyond that, provided that such use is legally permitted and we inform you about it in this statement.

7.2 ActiveCampaign

Our e-mail newsletters are sent through this provider: ActiveCampaign, LLC, 150 N. Michigan Ave Suite 1230, Chicago, IL, USA

Based on our legitimate interest in effective and user-friendly newsletter marketing, we forward the data you provide when subscribing to the newsletter according to Article 6(1)(f) GDPR to this provider so that it can handle the sending of the newsletter on our behalf.

Subject to your express consent pursuant to Article 6(1)(a) GDPR, the provider also performs a statistical evaluation of the success of newsletter campaigns using web beacons and/or tracking pixels in the e-mails sent, which can measure open rates and specific interactions with the newsletter content. In the process, device information (e.g., time of access, IP address, browser type and operating system) is also collected and analysed, but it is not combined with other data sets.

You can withdraw your consent to newsletter tracking at any time with effect for the future.

We have entered into a data processing agreement with the provider that protects the data of our website visitors and prohibits any unauthorised disclosure to third parties.

7.3 E-mail notification of product availability

For items that are temporarily unavailable, you can subscribe to receive e-mail notifications about their availability. In this case, we will send you a one-time e-mail message about the availability of the item you have selected. The only mandatory information for sending this notification is your e-mail address. Providing additional data is voluntary and may be used to address you personally. For e-mail sending, we use the so-called double opt-in procedure, which ensures that you only receive a notification after you have expressly confirmed your consent to this by activating a verification link sent to the e-mail address provided.

By activating the confirmation link, you grant us your consent for the use of your personal data pursuant to Article 6(1)(a) GDPR. In doing so, we store your IP address registered by your internet service provider (ISP), as well as the date and time of subscription, in order to be able to trace any potential misuse of your e-mail address at a later time. The data we collect when you sign up for our e-mail notification service for product availability are used strictly for the stated purposes.

You can unsubscribe from the availability notifications at any time by sending a corresponding message to the controller mentioned at the beginning. After successful unsubscribe, your e-mail address will be deleted immediately from our distribution list set up for this purpose, unless you have expressly consented to further use of your data or we reserve the right to use your data beyond that, provided that such use is legally permitted and we inform you about it in this statement.

7.4 E-mail shopping cart reminders

If you stop your purchase with us before completing the order, you have the option to be reminded by e-mail of the contents of your virtual shopping cart once.

The only mandatory information for sending this reminder is your e-mail address. Providing additional data is voluntary and may be used to address you personally. For e-mail sending, we use the so-called double opt-in procedure, which ensures that you only receive a notification after you have expressly confirmed your consent to this by activating a verification link sent to the e-mail address provided.

By activating the confirmation link, you grant us your consent for the use of your personal data pursuant to Article 6(1)(a) GDPR for sending a shopping cart reminder. In doing so, we store your IP address registered by your internet service provider (ISP), as well as the date and time of subscription, in order to be able to trace any potential misuse of your e-mail address at a later time. The data we collect when you sign up for our e-mail notification service are used strictly for the stated purposes.

You can unsubscribe from the shopping cart reminders at any time by sending a corresponding message to the controller mentioned at the beginning. After successful unsubscribe, your e-mail address will be deleted immediately from our distribution list set up for this purpose, unless you have expressly consented to further use of your data or we reserve the right to use your data beyond that, provided that such use is legally permitted and we inform you about it in this statement.

8) Data processing for order fulfilment

8.1 To the extent required for contract performance for delivery and payment purposes, the personal data collected by us are forwarded to the commissioned transport company and the commissioned credit institution in accordance with Article 6(1)(b) GDPR.

If we owe you updates for goods with digital elements or for digital products on the basis of a corresponding contract, we process the contact details you provide when placing the order in order to inform you personally within the scope of our legal information obligations pursuant to Article 6(1)(c) GDPR. Your contact details are used strictly for communications regarding updates we owe, and for this purpose we process them only to the extent required for the respective information.

For fulfilment of your order, we also work with the following service provider(s) that support us wholly or partially in carrying out concluded contracts. Certain personal data are transmitted to these service providers in accordance with the information below.

8.2 Monta

For order fulfilment, we use the following provider: Monta Krefeld GmbH, Märkische Straße 10, 47809 Krefeld

Name, address and any further personal data are forwarded to the provider exclusively for the purpose of processing the online order in accordance with Article 6(1)(b) GDPR. In this case, your data are only transferred to the extent actually required to fulfil the order.

8.3 Disclosure of personal data to shipping service providers

- DHL

As a transport service provider, we use the following provider: DHL Paket GmbH, Sträßchensweg 10, 53113 Bonn, Germany

We forward your e-mail address and/or telephone number to the provider, in accordance with Article 6(1)(a) GDPR, before the goods are delivered, for the purpose of coordinating a delivery date or sending delivery notification, provided that you have given your express consent in the ordering process for this. Otherwise, for the purpose of delivery pursuant to Article 6(1)(b) GDPR, we only forward the recipient’s name and the delivery address to the provider. The transfer takes place only to the extent required for the delivery of the goods. In this case, prior coordination of the delivery date with the provider and/or delivery notification is not possible.

Your consent may be withdrawn at any time with effect for the future by notifying the controller designated above or the provider.
- UPS

As a transport service provider, we use the following provider: United Parcel Service Deutschland Inc. & Co. OHG, Görlitzer Straße 1, 41460 Neuss, Germany

Your consent may be withdrawn at any time with effect for the future by notifying the controller designated above or the provider.

8.4 Use of payment service providers (payment services)

- Klarna

On this website, one or more online payment methods from the following provider are available: Klarna Bank AB, Sveavägen 46, 111 34 Stockholm, Sweden

If you select a payment method offered by the provider where you pay in advance (e.g., credit card payment), your payment data provided as part of the checkout process (including name, address, bank and payment card information, currency and transaction number) as well as information about the contents of your order are forwarded to the provider pursuant to Article 6(1)(b) GDPR. In this case, the transfer of your data is carried out exclusively for the purpose of handling the payment with the provider and only to the extent required for this.

If you select a payment method offered by the provider where the provider pays in advance (e.g., invoice or instalment purchase or direct debit), you are also asked during the ordering process to provide certain personal data (first and last name, street, house number, postal code, city, date of birth, e-mail address, telephone number, and, if applicable, data regarding an alternative payment method).

In order to protect our legitimate interest in establishing the creditworthiness of our customers, we forward these data to the provider for the purpose of a creditworthiness check in accordance with Article 6(1)(f) GDPR. Based on the personal data you provide as well as other data (such as shopping cart, invoice amount, order history, payment experience), the provider checks whether the payment option you selected can be granted in view of payment and/or receivables default risks.

For the decision within the framework of the application review, in addition to provider-internal criteria pursuant to Article 6(1)(f) GDPR, identity and creditworthiness information from the following credit agencies may also be included:

https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/credit_rating_agencies

A credit report may contain probability values (so-called score values). Where score values are included in the result of the credit report, their basis is a scientifically recognised mathematical and statistical procedure. The calculation of score values includes, among other things (but not exclusively), address data.

You can object to this processing of your data at any time by sending a message to us or to the provider. However, the provider may still be entitled to process your personal data if this is necessary for the payment to be handled in accordance with the contract.
- Mollie

On this website, one or more online payment methods from the following provider are available: Mollie B.V., Keizersgracht 313, 1016 EE Amsterdam, Netherlands

On this website, one or more online payment methods from the following provider are available: PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg

If you select a payment method offered by the provider where you pay in advance, your payment data provided as part of the checkout process (including name, address, bank and payment card information, currency and transaction number) as well as information about the contents of your order are forwarded to the provider pursuant to Article 6(1)(b) GDPR. In this case, the transfer of your data is carried out exclusively for the purpose of handling the payment with the provider and only to the extent required for this.

If you select a payment method offered by the provider where we pay in advance, you will also be asked during the ordering process to provide certain personal data (first and last name, street, house number, postal code, city, date of birth, e-mail address, telephone number, and, if applicable, data regarding an alternative payment method).

In order to protect our legitimate interest in establishing your creditworthiness in such cases, we forward these data to the provider for the purpose of a creditworthiness check in accordance with Article 6(1)(f) GDPR. Based on the personal data you provide as well as other data (such as shopping cart, invoice amount, order history, payment experience), the provider checks whether the payment option you selected can be granted in view of payment and/or receivables default risks.

On this website, one or more online payment methods from the following provider are available: Stripe Payments Europe Ltd., 1 Grand Canal Street Lower, Grand Canal Dock, Dublin, Ireland

8.5 Electronic revocation function for distance selling contracts

Consumers who enter into contracts on this website for which there is a statutory right of withdrawal have the option of declaring their withdrawal using an electronic withdrawal function in accordance with the applicable provisions on withdrawal.

When using the withdrawal function, in addition to details identifying the contract to be withdrawn from, you must provide or confirm other personal information, such as your first and last name as well as the consumer’s e-mail address.

The collection of this information and its transmission to us are carried out in accordance with Article 6(1)(b) GDPR and only to the extent required for the proper handling of the withdrawal. Also on the basis of Article 6(1)(b) GDPR, the personal data provided are used to confirm receipt of the withdrawal declaration by e-mail. Further legal basis for processing is Article 6(1)(c) GDPR. We are legally required to maintain an electronic withdrawal function for paid distance selling contracts with consumers.

9) Page functionalities

9.1 ShopVote graphics

Our website includes graphical elements from the following provider for displaying external customer reviews and/or an externally awarded quality seal: Blickreif GmbH, Schulstraße 46, 80634 Munich, Germany

When you access a page of our web presence that contains such graphical elements, your browser establishes a direct connection to the provider’s servers in order to load the elements properly. In this process, certain browser information, including your IP address, is transmitted to the provider.

To the extent that personal data are processed in this process, this is carried out in accordance with Article 6(1)(f) GDPR on the basis of our legitimate interest in the optimal marketing of our offering and in the appealing presentation of our online presence.

9.2 - Cloudflare Turnstile

On this website, we use the CAPTCHA service of the following provider: Cloudflare, Inc., 101 Townsend St. San Francisco, CA 94107, USA

The service checks whether an input is made by a natural person or misused through automated machine processing, and it blocks spam, DDoS attacks and similar automated harmful access attempts. To ensure that an action is carried out by a human and not by an automated bot, Cloudflare Turnstile collects the IP address of the device used, detection data for the type of browser and operating system used, as well as the date and duration of the visit, and transmits this information to the provider’s servers for evaluation.

The legal basis is our legitimate interest in establishing individual responsibility when using the internet and avoiding misuse and spam pursuant to Article 6(1)(f) GDPR.

We have entered into a data processing agreement with the provider that protects the data of our website visitors and prohibits any unauthorised disclosure to third parties.

10) Tools and miscellaneous

Lexware Office

For handling accounting, we use the service of the cloud-based accounting software of the following provider: Haufe-Lexware GmbH & Co. KG, Munzinger Straße 9, 79111 Freiburg, Germany

The provider processes incoming and outgoing invoices and, if applicable, also our company’s bank transactions in order to automatically capture invoices, match them to transactions, and create financial accounting in a partially automated process.

To the extent that personal data are processed in this context, the processing is based on our legitimate interest in the efficient organisation and documentation of our business transactions pursuant to Article 6(1)(f) GDPR.

11) Rights of the data subject

11.1 The applicable data protection law grants you the following data subject rights (rights of access and of intervention) against the controller regarding the processing of your personal data, whereby reference is made to the legal basis stated above for the respective conditions of exercise:

Right of access pursuant to Article 15 GDPR;
Right to rectification pursuant to Article 16 GDPR;
Right to erasure pursuant to Article 17 GDPR;
Right to restriction of processing pursuant to Article 18 GDPR;
Right to notification pursuant to Article 19 GDPR;
Right to data portability pursuant to Article 20 GDPR;
Right to withdraw consents given pursuant to Article 7(3) GDPR;
Right to lodge a complaint pursuant to Article 77 GDPR.

11.2 RIGHT TO OBJECT

WHEN WE PROCESS YOUR PERSONAL DATA IN THE CONTEXT OF A BALANCING OF INTERESTS ON THE BASIS OF OUR OVERIDING LEGITIMATE INTERESTS, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO SUCH PROCESSING ON GROUNDS THAT ARISE FROM YOUR PARTICULAR SITUATION, WITH EFFECT FOR THE FUTURE.

IF YOU MAKE USE OF YOUR RIGHT TO OBJECT, WE WILL TERMINATE THE PROCESSING OF THE DATA CONCERNED. HOWEVER, FURTHER PROCESSING REMAINS POSSIBLE IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING WHICH OVERRIDE YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FUNDAMENTAL FREEDOMS, OR IF THE PROCESSING SERVES THE ESTABLISHMENT, EXERCISE OR DEFENCE OF LEGAL CLAIMS.

IF WE PROCESS YOUR PERSONAL DATA TO ENGAGE IN DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF THE PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH MARKETING. YOU CAN EXERCISE THE RIGHT TO OBJECT AS DESCRIBED ABOVE.

IF YOU MAKE USE OF YOUR RIGHT TO OBJECT, WE WILL TERMINATE THE PROCESSING OF THE DATA CONCERNED FOR THE PURPOSES OF DIRECT MARKETING.

12) Duration of storage of personal data

The duration for which personal data are stored is determined by the respective legal basis, the processing purpose and—if applicable—additionally by the respective statutory retention period (e.g., retention periods under commercial and tax law).

Where personal data are processed on the basis of explicit consent pursuant to Article 6(1)(a) GDPR, the data concerned are stored until you withdraw your consent.

If there are statutory retention periods for data processed within the framework of contractual or contractual-like obligations on the basis of Article 6(1)(b) GDPR, such data will be routinely deleted after the retention periods have expired, provided they are no longer required for contract performance or initiating a contract and/or we no longer have a legitimate interest in further storage.

Where personal data are processed on the basis of Article 6(1)(f) GDPR, such data are stored until you exercise your right to object pursuant to Article 21(1) GDPR, unless we can demonstrate compelling legitimate grounds for the processing that override your interests, rights and freedoms, or unless the processing serves the establishment, exercise or defence of legal claims.

Where personal data are processed for the purpose of direct marketing on the basis of Article 6(1)(f) GDPR, such data are stored until you exercise your right to object pursuant to Article 21(2) GDPR.

Unless otherwise specified in the other information provided in this statement regarding specific processing situations, stored personal data are deleted if they are no longer necessary for the purposes for which they were collected or otherwise processed.

As of: 21.07.2026, 10:47:03