Privacy Policy

1) Introduction and contact details of the controller

1.1 We’re pleased that you have visited our website and thank you for your interest. Below, we inform you about how we handle your personal data when using our website. Personal data are all data that can be used to identify you personally.

1.2 The controller for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is Bertrand Dahi, Alte Eisenacher Str. 25, 99834 Gerstungen, Germany, Tel.: +4915792557024, E-mail: kontakt@eichenhain.com. The controller responsible for processing personal data is the natural or legal person who alone or jointly with others determines the purposes and means of processing personal data.

2) Data collection when visiting our website

2.1 When using our website purely for information purposes—that is, if you do not register or otherwise provide us with information—we only collect data that your browser transmits to the website server (so-called “server log files”). When you access our website, we collect the following data that is technically necessary for us to display the website to you:

The website you accessed
Date and time at the time of access
Amount of data sent in bytes
Source/Referrer, from which you reached the page
Browser used
Operating system used
IP address used (if applicable, in anonymised form)

Processing is carried out in accordance with Art. 6(1)(f) GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. Data will not be disclosed or used in any other way. However, we reserve the right to subsequently review the server log files if there are specific indications of unlawful use.

2.2 For security reasons and to protect the transmission of personal data and other confidential content (e.g., orders or requests to the controller), this website uses SSL or TLS encryption. You can recognise a secure, encrypted connection by the string “https://” and the padlock symbol in your browser’s address bar.

3) Hosting & Content Delivery Network

For hosting our website and displaying page content, we use a provider that provides its services itself or through selected sub-processors exclusively on servers located within the European Union.

All data collected on our website are processed on these servers.

We have entered into a data processing agreement with the provider to ensure the protection of our website visitors’ data and to prohibit unauthorised disclosure to third parties.

4) Cookies

To make visiting our website more appealing and to enable the use of certain functions, we use cookies—small text files that are stored on your end device. Some cookies are automatically deleted again after you close the browser (so-called “session cookies”); other cookies remain on your end device for longer and allow the storage of page settings (so-called “persistent cookies”). In the latter case, you can see the storage duration in the overview of the cookie settings in your web browser.

Where the personal data are processed by individual cookies used by us, processing is carried out in accordance with Art. 6(1)(b) GDPR either for the performance of the contract, pursuant to Art. 6(1)(a) GDPR in the event of consent given, or pursuant to Art. 6(1)(f) GDPR for the safeguarding of our legitimate interests in the best possible functionality of the website as well as in a customer-friendly and effective design of your visit to the website.

You can configure your browser so that you are informed when cookies are set, and so that you can decide individually whether to accept them, or you can generally exclude cookies for certain cases or overall.

Please note that if cookies are not accepted, the functionality of our website may be limited.

5) Contact

5.1 Your own review reminder

Based exclusively on your express consent in accordance with Art. 6(1)(a) GDPR, we use your e-mail address to send you a one-time reminder to submit a review of our services after contract performance. You may withdraw your consent at any time by sending a message to the controller responsible for data processing.

5.2 ShopVote

For review reminders, we use the services of the following provider: Blickreif GmbH, Schulstraße 46, 80634 Munich, Germany

Based exclusively on your express consent in accordance with Art. 6(1)(a) GDPR, we transmit your e-mail address and, if applicable, other customer data to the provider so that it can contact you by e-mail with a review reminder.

You may withdraw your consent at any time with effect for the future, either vis-à-vis us or the provider.

We have entered into a data processing agreement with the provider to ensure the protection of our website visitors’ data and to prohibit unauthorised disclosure to third parties.

5.3 WhatsApp Business

You have the option to contact us via the WhatsApp messaging service provided by WhatsApp Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland. For this purpose, we use the so-called “Business version” of WhatsApp.

If you contact us via WhatsApp in connection with a specific matter (for example, an order you placed), we store and use the mobile phone number you use on WhatsApp and—if provided—your first and last name in accordance with Art. 6(1)(b) GDPR to process and respond to your request. On the basis of the same legal basis, we may ask you via WhatsApp to provide additional data (order number, customer number, postal address or e-mail address) in order to assign your request to a specific transaction.

If you use our WhatsApp contact for general enquiries (e.g., about our range of services, availability, or our online presence), we store and use the mobile phone number you use on WhatsApp and—if provided—your first and last name in accordance with Art. 6(1)(f) GDPR on the basis of our legitimate interest in the efficient and timely provision of the information you want.

Your data are always used solely to respond to your enquiry via WhatsApp. There is no disclosure to third parties.

Please note that WhatsApp Business has access to the address book of the mobile end device used by us for this purpose and automatically transmits the telephone numbers stored in the address book to a server of the parent company Meta Platforms Inc. in the USA. To operate our WhatsApp Business account, we use a mobile end device whose address book stores only the WhatsApp contact details of users who have also contacted us via WhatsApp.

This ensures that every person whose WhatsApp contact details are stored in our address book has already agreed to the transmission of their WhatsApp phone number from the address books of their chat contacts by accepting the WhatsApp terms of use on their device when first using the app, in accordance with Art. 6(1)(a) GDPR. Transmission of data of users who do not use WhatsApp and/or have not contacted us via WhatsApp is therefore excluded.

The purpose and scope of data collection and the further processing and use of the data by WhatsApp, as well as your related rights and options for protecting your privacy, can be found in WhatsApp’s privacy notices: https://www.whatsapp.com/legal/?eea=1#privacy-policy

We have entered into a data processing agreement with the provider to protect our website visitors’ data and to prohibit unauthorised disclosure to third parties.

As part of the processing described above, data transfers to servers of Meta Platforms Inc. in the USA may occur.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection based on an adequacy decision by the European Commission.

5.4 Within the context of contacting us (e.g., via a contact form or by e-mail), personal data are processed—exclusively for the purpose of handling and responding to your request and only to the extent necessary for this.

The legal basis for processing this data is our legitimate interest in responding to your request pursuant to Art. 6(1)(f) GDPR. If your contact is intended to lead to a contract, Art. 6(1)(b) GDPR is an additional legal basis for processing. Your data are deleted when it can be seen from the circumstances that the matter in question has been conclusively resolved and, provided there are no statutory retention obligations.

6) Data processing when opening a customer account

Pursuant to Art. 6(1)(b) GDPR, personal data are further collected and processed to the extent required, if you provide these to us when opening a customer account. The data required for account opening can be found in the input mask of the relevant form on our website.

Deleting your customer account is possible at any time and can be done by sending a message to the controller address stated above. After deleting your customer account, your data will be deleted provided that all contracts concluded with you have been fully processed, no statutory retention periods apply, and we no longer have any legitimate interest in continued storage.

7) Use of customer data for direct marketing

7.1 Subscription to our e-mail newsletter

If you subscribe to our e-mail newsletter, we will regularly send you information about our offers. The only mandatory information for sending the newsletter is your e-mail address. Providing additional data is voluntary and is used so that we can address you personally. For sending the newsletter, we use the so-called double opt-in procedure, which ensures that you only receive the newsletter after you have expressly confirmed your consent to receive the newsletter by clicking a verification link sent to the e-mail address provided.

By activating the confirmation link, you give us your consent to use your personal data pursuant to Art. 6(1)(a) GDPR. In doing so, we store your IP address recorded by your internet service provider (ISP), as well as the date and time of registration, in order to be able to trace any misuse of your e-mail address at a later time. The data we collect when you register for the newsletter are used strictly for the specified purpose.

You can unsubscribe from the newsletter at any time via the link provided in the newsletter or by sending a corresponding message to the controller mentioned at the beginning. After you unsubscribe, your e-mail address will be deleted from our newsletter distribution list immediately, unless you have expressly consented to further use of your data or we reserve the right to use your data beyond this that is legally permitted and which we inform you about in this declaration.

7.2 ActiveCampaign

Our e-mail newsletters are sent via this provider: ActiveCampaign, LLC, 150 N. Michigan Ave Suite 1230, Chicago, IL, USA

Based on our legitimate interest in effective and user-friendly newsletter marketing, we forward the data you provide when subscribing to the newsletter pursuant to Art. 6(1)(f) GDPR to this provider so that it can handle newsletter dispatch on our behalf.

Subject to your express consent pursuant to Art. 6(1)(a) GDPR, the provider additionally performs statistical evaluation of the success of newsletter campaigns using web beacons and/or tracking pixels in the e-mails sent, which can measure open rates and specific interactions with the newsletter content. End device information (e.g., time of access, IP address, browser type and operating system) is also collected and analysed, but is not combined with other data sets.

You can withdraw your consent to newsletter tracking at any time with effect for the future.

We have entered into a data processing agreement with the provider to protect the data of our website visitors and to prohibit unauthorised disclosure to third parties.

7.3 E-mail notification of product availability

For items that are temporarily unavailable, you can sign up to receive e-mail notifications about product availability. In this case, we will send you a message by e-mail once about the availability of the particular item you selected. The only mandatory information for sending this notification is your e-mail address. Providing additional data is voluntary and may be used so that we can address you personally. For sending the e-mail, we use the so-called double opt-in procedure, which ensures that you only receive a notification when you have expressly confirmed your consent for this by clicking a verification link sent to the e-mail address provided.

By activating the confirmation link, you give us your consent to use your personal data pursuant to Art. 6(1)(a) GDPR. In doing so, we store your IP address recorded by your internet service provider (ISP), as well as the date and time of registration, in order to be able to trace any misuse of your e-mail address at a later time. The data we collect when you register for our e-mail notification service regarding availability are used strictly for the specified purpose.

You can unsubscribe from the availability notifications at any time by sending a corresponding message to the controller mentioned at the beginning. After you unsubscribe, your e-mail address will be deleted from our distribution list set up for this purpose immediately, provided you have not expressly consented to further use of your data or we reserve the right to use your data beyond this, which is legally permitted and which we inform you about in this declaration.

7.4 E-mail shopping cart reminders

In the event that you stop your purchase with us before completing the order, you have the option to be reminded once by e-mail about the contents of your virtual shopping cart.

The only mandatory information for sending this reminder is your e-mail address. Providing additional data is voluntary and may be used so that we can address you personally. For sending the e-mail, we use the so-called double opt-in procedure, which ensures that you only receive a notification when you have expressly confirmed your consent for this by clicking a verification link sent to the e-mail address provided.

By activating the confirmation link, you give us your consent to use your personal data pursuant to Art. 6(1)(a) GDPR for the sending of a shopping cart reminder. In doing so, we store your IP address recorded by your internet service provider (ISP), as well as the date and time of registration, in order to be able to trace any misuse of your e-mail address at a later time. The data we collect when you register for our e-mail notification service are used strictly for the specified purpose.

You can unsubscribe from the shopping cart reminders at any time by sending a corresponding message to the controller mentioned at the beginning. After you unsubscribe, your e-mail address will be deleted from our distribution list set up for this purpose immediately, provided you have not expressly consented to further use of your data or we reserve the right to use your data beyond this, which is legally permitted and which we inform you about in this declaration.

8) Data processing for order fulfilment

8.1 To the extent necessary for contract performance for delivery and payment purposes, the personal data collected by us are transmitted to the commissioned transport company and the commissioned financial institution in accordance with Art. 6(1)(b) GDPR.

If, based on a corresponding contract, we owe you updates for goods with digital elements or for digital products, we process the contact data you provided when placing the order in order to personally inform you of our statutory notification obligations pursuant to Art. 6(1)(c) GDPR. Your contact details are used strictly for messages about updates we owe you, and are processed by us only to the extent necessary for the relevant information.

To process your order, we also work with the following service provider(s), which support us wholly or partially with the execution of contracts concluded. Certain personal data are transmitted to these service providers in accordance with the information below.

8.2 Monta

For order processing, we use the following provider: Monta Krefeld GmbH, Märkische Straße 10, 47809 Krefeld

Name, address and any other personal data are transmitted to the provider exclusively for the purpose of processing the online order in accordance with Art. 6(1)(b) GDPR. The transmission of your data is carried out only to the extent actually required to process the order.

8.3 Transfer of personal data to shipping service providers

- DHL

As the transport service provider, we use the following provider: DHL Paket GmbH, Sträßchensweg 10, 53113 Bonn, Germany

We transmit your e-mail address and/or telephone number to the provider in accordance with Art. 6(1)(a) GDPR before delivery of the goods, for the purpose of coordinating a delivery date or sending a delivery notification, provided that you have given your express consent in the ordering process for this. Otherwise, for the purpose of delivery, in accordance with Art. 6(1)(b) GDPR, we transmit to the provider only the recipient’s name and the delivery address. The transmission is carried out only to the extent required for delivery of the goods. In this case, coordination of the delivery date with the provider in advance and/or sending a delivery notification is not possible.

You can withdraw your consent at any time with effect for the future vis-à-vis the controller named above or vis-à-vis the provider.
- UPS

As the transport service provider, we use the following provider: United Parcel Service Deutschland Inc. & Co. OHG, Görlitzer Straße 1, 41460 Neuss, Germany

You can withdraw your consent at any time with effect for the future vis-à-vis the controller named above or vis-à-vis the provider.

8.4 Use of payment service providers (payment services)

- Klarna

On this website, one or more online payment methods of the following provider are available: Klarna Bank AB, Sveavägen 46, 111 34 Stockholm, Sweden

Where you select a payment method offered by the provider in which you pay in advance (e.g., credit card payment), your payment details provided as part of the checkout process (including name, address, bank and payment card information, currency, and transaction number) as well as information about the contents of your order are transmitted to the provider pursuant to Art. 6(1)(b) GDPR. In this case, your data are transmitted exclusively for the purpose of processing payments with the provider and only to the extent necessary for this.

Where you select a payment method in which the provider pays in advance (e.g., invoice purchase or instalment purchase, or direct debit), you will also be asked during the ordering process to provide certain personal data (first and last name, street, house number, postal code, city, date of birth, e-mail address, telephone number, and—if applicable—data for an alternative payment method).

In order to safeguard our legitimate interest in establishing the creditworthiness of our customers, we transmit these data to the provider for the purpose of a credit check pursuant to Art. 6(1)(f) GDPR. Based on the personal data you provide and other data (such as shopping cart, invoice amount, order history, and payment experience), the provider checks whether the payment method you have selected can be granted with regard to payment and/or default risks.

For the decision as part of the application review, identity and creditworthiness information from the following credit reference agencies may also be taken into account, in addition to criteria internal to the provider pursuant to Art. 6(1)(f) GDPR:

https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/credit_rating_agencies

The credit report may include probability values (so-called score values). Where score values are included in the result of the credit report, they are based on a scientifically recognised mathematical-statistical procedure. In calculating the score values, among other things, but not exclusively, address data are used.

You may object to this processing of your data at any time by sending a message to us or to the provider. However, the provider may continue to have the right to process your personal data if this is necessary for contractual payment processing.
- Mollie

On this website, one or more online payment methods of the following provider are available: Mollie B.V., Keizersgracht 313, 1016 EE Amsterdam, the Netherlands

On this website, one or more online payment methods of the following provider are available: PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg

Where you select a payment method offered by the provider in which you pay in advance, your payment details provided as part of the checkout process (including name, address, bank and payment card information, currency, and transaction number) as well as information about the contents of your order are transmitted to the provider pursuant to Art. 6(1)(b) GDPR. In this case, your data are transmitted exclusively for the purpose of processing payments with the provider and only to the extent necessary for this.

Where you select a payment method in which we pay in advance, you will also be asked during the ordering process to provide certain personal data (first and last name, street, house number, postal code, city, date of birth, e-mail address, telephone number, and—if applicable—data for an alternative payment method).

In order to safeguard our legitimate interest in establishing your creditworthiness in such cases, we transmit these data to the provider for the purpose of a credit check pursuant to Art. 6(1)(f) GDPR. Based on the personal data you provide and other data (such as shopping cart, invoice amount, order history, and payment experience), the provider checks whether the payment method you have selected can be granted with regard to payment and/or default risks.

On this website, one or more online payment methods of the following provider are available: Stripe Payments Europe Ltd., 1 Grand Canal Street Lower, Grand Canal Dock, Dublin, Ireland

8.5 Electronic withdrawal function for distance contracts

Consumers who enter into contracts on this website for which there is a statutory right of withdrawal have the possibility to explain their withdrawal using an electronic withdrawal function in accordance with the applicable provisions on withdrawal.

When using the withdrawal function, in addition to details for identifying the contract to be withdrawn, you must provide or confirm further personal information, such as the consumer’s first and last name and the consumer’s e-mail address.

The collection of this information and its transmission to us is carried out in accordance with Art. 6(1)(b) GDPR and only to the extent necessary for the proper processing of the withdrawal. Also on the basis of Art. 6(1)(b) GDPR, the personal data provided are used to confirm receipt of the withdrawal statement by e-mail. Another legal basis for processing is Art. 6(1)(c) GDPR. We are legally required to maintain an electronic withdrawal function for fee-paying consumer distance contracts.

9) Page functions

9.1 ShopVote graphics

On our website, graphic elements from the following provider are embedded for displaying external customer reviews and/or an externally awarded quality mark: Blickreif GmbH, Schulstraße 46, 80634 Munich, Germany

If you call up a page of our online presence that contains such graphic elements, your browser establishes a direct connection to the provider’s servers in order to load the elements properly. In doing so, certain browser information, including your IP address, is transmitted to the provider.

If personal data are processed in this context, this is done in accordance with Art. 6(1)(f) GDPR on the basis of our legitimate interest in optimally marketing our offer and in an attractive design of our online presence.

9.2 - Cloudflare Turnstiles

On this website, we use the CAPTCHA service of the following provider: Cloudflare, Inc., 101 Townsend St. San Francisco, CA 94107, USA

The service checks whether an input is made by a natural person or whether it is carried out in a way that is abusive through machine and automated processing, and blocks spam, DDoS attacks and similar automated malicious attempts. To ensure that an action is performed by a human and not by an automated bot, Cloudflare Turnstile collects the IP address of the end device used, recognition data for the browser and operating system type used, as well as the date and duration of the visit, and transmits this information to the provider’s servers for evaluation.

The legal basis is our legitimate interest in establishing individual responsibility on the Internet and in preventing abuse and spam pursuant to Art. 6(1)(f) GDPR.

We have entered into a data processing agreement with the provider to protect our website visitors’ data and to prohibit unauthorised disclosure to third parties.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework (EU-US Data Privacy Framework), which ensures compliance with the European level of data protection based on an adequacy decision by the European Commission.

10) Tools and other

Lexware Office

For handling accounting, we use the service of the cloud-based accounting software of the following provider: Haufe-Lexware GmbH & Co. KG, Munzinger Straße 9, 79111 Freiburg, Germany

The provider processes incoming and outgoing invoices and, where applicable, also our company’s bank transactions in order to automatically record invoices, match them with the corresponding transactions, and generate financial accounting in a partially automated process based on this.

Where personal data are also processed in this context, the processing is carried out on the basis of our legitimate interest in the efficient organisation and documentation of our business transactions pursuant to Art. 6(1)(f) GDPR.

11) Rights of the data subject

11.1 The applicable data protection law provides you, vis-à-vis the controller, with the following data subject rights regarding the processing of your personal data (rights of access and intervention), and reference is made to the legal basis stated above for the prerequisites for exercising these rights:

Right of access pursuant to Art. 15 GDPR;
Right to rectification pursuant to Art. 16 GDPR;
Right to erasure pursuant to Art. 17 GDPR;
Right to restriction of processing pursuant to Art. 18 GDPR;
Right to notification pursuant to Art. 19 GDPR;
Right to data portability pursuant to Art. 20 GDPR;
Right to withdraw consent given pursuant to Art. 7(3) GDPR;
Right to lodge a complaint pursuant to Art. 77 GDPR.

11.2 RIGHT TO OBJECT

IF WE PROCESS YOUR PERSONAL DATA AS PART OF A BALANCING OF INTERESTS ON THE BASIS OF OUR OVERRIDING LEGITIMATE INTEREST, YOU HAVE THE RIGHT, AT ANY TIME, TO OBJECT TO SUCH PROCESSING ON GROUNDS ARISING FROM YOUR PARTICULAR SITUATION, WITH EFFECT FOR THE FUTURE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL CEASE PROCESSING THE DATA CONCERNED. HOWEVER, WE MAY CONTINUE TO PROCESS THE DATA IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING WHICH OVERRIDE YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS, OR IF THE PROCESSING SERVES THE ESTABLISHMENT, EXERCISE OR DEFENCE OF LEGAL CLAIMS.

IF YOUR PERSONAL DATA IS PROCESSED BY US FOR THE PURPOSE OF DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH MARKETING. YOU CAN EXERCISE THE OBJECTION AS DESCRIBED ABOVE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL CEASE PROCESSING THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES.

12) Duration of storage of personal data

The duration for which personal data are stored depends on the applicable legal basis, the purpose of processing, and—if applicable—additionally on the respective statutory retention periods (e.g., retention periods under commercial and tax law).

For processing of personal data based on express consent pursuant to Art. 6(1)(a) GDPR, the data concerned are stored for as long as you do not withdraw your consent.

Where statutory retention periods exist for data processed within the framework of contractual or contract-like obligations based on Art. 6(1)(b) GDPR, such data are routinely deleted once the retention periods expire, provided they are no longer required for contract performance or contract initiation and/or we no longer have a legitimate interest in continued storage.

For processing of personal data based on Art. 6(1)(f) GDPR, these data are stored until you exercise your right to object pursuant to Art. 21(1) GDPR, unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or if the processing serves the establishment, exercise or defence of legal claims.

For processing of personal data for the purpose of direct marketing based on Art. 6(1)(f) GDPR, these data are stored until you exercise your right to object pursuant to Art. 21(2) GDPR.

Insofar as no different information is provided elsewhere in this declaration regarding specific processing situations, stored personal data are deleted in any event when they are no longer necessary for the purposes for which they were collected or otherwise processed.

As of: 21.07.2026, 10:47:03